VIDEO: How to Respond to Negative Reviews

Hello, and welcome to WebPunch’s School of Online Reputation Management. I’m your host and teacher, Matt Jones, and today we’ll be discussing a topic that invokes fear, anger, and sometimes panic from business owners. Yes, we’re talking about negative online reviews. This is a subject that if it’s not handled properly can definitely negatively impact […]

VIDEO: How to Calculate the ROI of Online Reputation Management

Hi and welcome to another episode of WebPunch’s School of Online Reputation Management. Again, I’m your host and teacher, Matt Jones, and today we’re going to tackle a pretty interesting topic. It’s how to gauge the return on your investment with Online Reputation Management.

VIDEO: Matt’s Potpourri of Online Listings

Welcome, my friends and students, to another edition of WebPunch’s School of Online Reputation Management. As always, I’m your professor, Matt Jones. Let’s talk about local listings and how your business is presented to the public when they are looking for them. There are a lot of things going on, this is kind of a […]

It’s All About Trust: A Brief History of Online Reviews

I want to take you back to 1999, when cargo pants were cool, when Bill Clinton was having some problems, and I was in college. Swing dancing came back. It was all the rage. And for those of you who don’t know, it’s still a pretty cool thing. But it was during that time when […]

How Employees Can be a Wrecking Ball to a Brand

Layoffs, firings, and low morale are inevitable. If prevented, however, a brand could save itself a lot of business. Every year, companies lay off thousands of employees due to restructuring, shrinking revenues, or a sluggish economy. But what about all the lost revenue that comes from that?

VIDEO: Reviews. Can You Really Say That?

What’s up, WebPunchers? This is Matt Jones, your Professor of WebPunch’s School of Online Reputation Management. Life is good. Sorry it’s been a little bit of time, but we’re back. My drone cuts are finally healing, I’m back to the gym, so things are off to a good start here in March.

VIDEO: Yelp is Killing Today’s Referral

  Welcome, my beloved students, to WebPunch’s School of Online Reputation Management. I am your professor, as always, Matt Jones, here to drop some knowledge about the latest in online reputation management. Let’s get into a few things here. Number one, where the heck have we been? That’s a good question. We haven’t done a […]

How Giving Gives Back to You (VIDEO)

  Merry Christmas, WebPunchers. I’m Matt Jones, your Professor of Online Reputation Management. It is Christmas time, a time of year those of us at WebPunch look forward to. I wanted to start this videocast by giving you a quote by Charles Dickens. He said, “No one is useless in this world who lightens the […]

The Customer is Not Always Right (VIDEO)

  “The customer is always right.” These words were said famously by Harry Gordon. Is the customer always right? I don’t think so. I’m Matt Jones, your professor of WebPunch’s School of Online Reputation and today, we’re going to be talking about your employees and how to make them happier. And why, sometimes, that customer […]

Google Guarantee [VIDEO]

Welcome to WebPunch’s school of Online Reputation Management. Again, I’m your professor, Matt Jones and I’m here to talk about something that’s guaranteed to excite you if you’re a service-based business who works on houses. We’re talking about Google Guarantee and this new program that’s rolling out is going to shake up your area if […]