Gauging Employee Loyalty with eNPS®
We are usually more critical of ourselves than other people are of us. In the mirror my “dad bod” looks to me more like Mr. Chub-a-lub than others (at least that’s what they’ve told me!). To you, your communication skills may be lacking more than your co-workers think they are. That canvas you painted is […]
Google Searching With Emojis
You no longer have to hide your love of using emojis in a professional setting: They could help your business improve its Google Search rankings.
Manage Your Brand with Facebook Locations
Facebook is a major player when it comes to a business’s overall marketing strategy. With almost 2 billion users, Facebook is an easy-to-use platform with high visibility, making it convenient for a company to effectively communicate with its customer base.
Guide to Google My Business
Google My Business is just one of countless, free programs developed by search engine behemoth Google that is available to help businesses expand their customer engagement and outreach. It’s such an important and nuanced facet of online reputation and digital marketing that we’ve got our own in-house experts. These experts have come to realize that […]
How to Improve Your Customer Service Skills
“If you build it, they will come,” that famous line spoken by Kevin Costner in Field of Dreams may have brought about success for his character, but it doesn’t always work out so well for businesses across the board. You can have the best product or store in the world, but if you haven’t filled your company […]
Alexa and Google Assistant are Searching for Your Business
Home device technology like Amazon Echo and Google Home are becoming more and more intertwined with the functionality of your home. Later in this article, we’ll put Alexa and Google Home to the test by asking each of them to locate a plumber and an air-conditioning repair company and let you know the results. But first, for those of […]
It’s Time We Start Responding to Restaurant Reviews
Yelp reports that their second most reviewed category is restaurants, with 17% of the contributed content going towards it, second only to shopping which garners 21% of reviews on the site. But for some reason, restaurants usually don’t respond back.
When Following up with Customers Goes Too Far
When does following up with your customers go too far? Probably when it’s arguably become some form of harassment, or just downright annoying! Don’t kill your online reputation over one review.
VIDEO: Google + Review Gating
Welcome, WebPunchers, to another edition of WebPunch’s School of Online Reputation Management. I am your host and professor, Matt Jones. What’s been going on lately? Gosh, I just got back from Europe where I was frolicking in fields of tulips and seeing brown bears and I went to Dracula’s castle, which was amazing, and had […]
How To: 4 Steps to Closing the Loop from Detractor to Promoter
“Turn that frown upside down!” That’s an industry phrase, right?