Sexual Lubricants and Amazon’s Customer Experience

Picture this: Jeff Bezos, founder and CEO of “glides” into a vigorous pace around the circumference of an executive boardroom table on the top floor of the Seattle-based Amazon Headquarters. It’s a little gloomy outside but on the top floor it doesn’t matter because the view, displayed in clear glass completely encompassing the room, […]

What do Netflix, FedEx, and Chick-fil-a have in common? Customer Experience

Customer experience has one meaning: It’s the interaction between a brand and a customer. And for the most part, businesses large and small want a similar outcome from their customer service experience. They want to put a smile on their customers’ faces, send them home happy, make sure they come back again, and get them […]

The Meaning of Customer Experience

Years ago, when I was working in the food-service industry, a customer came up to my counter to order something. It was clear that the customer was not having a good day, so I pried a little. While I didn’t get any details, I gathered that I was correct in thinking that the customer was […]

Online Reviews: Can You Pass the Test?

Ah, the drudgery of responding to online reviews. It’s something many business owners can easily let slip by the wayside, often not budgeting time for it despite it becoming an increasingly important aspect of every small, medium, and large business.

How Google Strokes Egos

“I did it!” my mind yelped as I basked in the glow of Google’s digital fireworks exploding on my mac, parading me as a great adventurer and popular man about town.

Don’t Catch Survey Fatigue

Who likes getting the same set of questions over and over? No one, that’s who. No one ever said, “Please send me the same survey, over and over again for as long as I’m your customer.” In fact, it’s got a name and even debuted as a disease in WebPunch’s booth at this year’s International […]

INFOGRAPHIC: 2018 State of Online Reviews

My how things can change!  Each year we look at the review sites that garner the most positive and negative reviews. Every site has a unique culture and set of demographics that it attracts. Our crack team of researchers once again took to our HQ dungeon to count the beans and analyze the trends in […]