Picture this: you’re taking that special someone to a restaurant you’ve never been to before, though two of your coworkers have given you their confident recommendations. You search the restaurant online and find
In today’s world, a business’ Net Promoter Score (NPS) is one of the best ways to measure the average customer experience. NPS is calculated by taking data from simple one-question surveys completed by
It’s time to explore a topic WebPunch loves, the all-important Net Promoter Score (NPS). As a savvy business owner, you are likely aware of the methods and standards that help gauge your customer
During the holiday season, it’s hard not to think about “A Christmas Carol,” Charles Dickens’ famous story about the curmudgeonly Ebenezer Scrooge, but high school honors English students are probably also familiar with
When your business receives feedback, both good and bad, we have to agree with Mr. Gates that there are lessons to be learned. But how can this data be gathered, and what is
What is up, WebPunch nation? This is your professor, Matt Jones, coming at you from Denver, Colorado, here to drop some knowledge about what’s going on in the world of reputation management and how
Picture this: Jeff Bezos, founder and CEO of Amazon.com “glides” into a vigorous pace around the circumference of an executive boardroom table on the top floor of the Seattle-based Amazon Headquarters. It’s a
Customer experience has one meaning: It’s the interaction between a brand and a customer. And for the most part, businesses large and small want a similar outcome from their customer service experience. They
Years ago, when I was working in the food-service industry, a customer came up to my counter to order something. It was clear that the customer was not having a good day, so
This is definitely not the tune you want your customers to be singing after an experience with your company. Back in 1962, when the Rolling Stones were just beginning their journey toward
There are a wide range of metrics you can use to learn about your customers’ experience. NPS and online reviews are two popular tools that measure this, but NPS feedback is internal, whereas
You’ve created your Google Business Profile (GBP) and verified your business—congratulations! Amazing reviews about your business should be rolling in any minute! In fact, you know that a customer reviewed you—they told you
I once heard that the best way to incite a rant was to invite a business owner to lunch and casually bring up Yelp. The international platform that attracts more than 178 million
What you’ll learn in this piece: The legality of buying reviews How buying reviews violate content guidelines How you may lose trust and credibility by posting bogus content It’s tempting to buy into
What you’ll learn in this piece: What an online reputation and online presence are; Methods for improving your online reputation management strategy; and How WebPunch can help What’s it all about, Alfie? Imagine
Big Tech has done it again. Google has changed what was working to something a little different and a little less user-friendly. BrightLocal made a Twitter survey about this adjustment and found that
THE WEIGH-IN
